USA: INTTRA Reports Increased Demand for Effective Tools in Ocean Shipping Logistics
INTTRA, the leading global provider of e-commerce solutions for the ocean freight industry, has reported an 18.8% increase in growth in ocean e-commerce usage through July 2011 compared to the same period last year. This growth is more than double the rate of global container market growth of 8.1%, according to Drewry Container Forecaster, June 2011. INTTRA’s data, collected through the 450,000 plus weekly container transactions it initiates, offers a unique view into ocean container shipping trends.
According to INTTRA, ocean shipping e-commerce adoption has grown significantly for countries in Asia and Latin America with sustained increases in e-commerce usage year over year (YoY), particularly for South Korea (60%), Malaysia (33%) and Indonesia (32%) in Asia, and Panama (94%), Guatemala (84%) and Peru (50%) in Latin America. More shippers are leveraging their supply chain software solutions and INTTRA e-commerce connectivity, with transactions growing at almost three times market growth. Interest in multi-carrier e-commerce has accelerated by 6% in the past two months including record registrations and added users, with significant acceleration of e-commerce usage seen across all INTTRA channels: EDI, Web and desktop.
By increasing e-commerce adoption, the ocean shipping industry is making great strides toward more streamlined business processes. The recent Maersk Line Manifesto has also created industry-wide discussions on predictable delivery and necessary changes in the ocean shipping industry.
“We are pleased to support Maersk Line’s call for streamlined and reliable business processes for the ocean shipping industry,” said Ken Bloom, CEO of INTTRA. “INTTRA plans on playing its part to help make this idea a reality and will be introducing initiatives to assist in optimizing the shipment planning and booking process for shippers and carriers. These initiatives will include much needed tools to identify opportunities for improving the booking process and for measuring the performance of the ocean supply chain.”
This demand in e-commerce usage is one step towards improved business processes for the industry. “The solution to industry issues such as over-booking and reliable lead times for planning and forecasting ocean supply chains requires industry collaboration and the collection of data to measure and understand supply chain performance. If the industry can measure performance, we can then score progress towards improvement,” said Bloom.
About INTTRA
INTTRA is a leading global provider of e-commerce solutions to the ocean freight industry. INTTRA professionals work with over 30 leading carriers and their customers to streamline and standardize their shipping processes worldwide through a network of more than 25,000 corporate locations. Over 450,000 container orders are initiated on the INTTRA platform each week, representing more than 14 percent of global ocean container trade.
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Source: INTTRA, August 24, 2011.
